Date: 28/09/2018

Hicks joins as Client Services Director

We’re delighted to announce that Fiona Hicks has joined the Senior Management Team at Healthi as Client Services Director.

With the healthcare sector in major transition, Healthi is experiencing significant growth as healthcare organisations seek strategic marketing support in aligning their services to the changing healthcare environment. Fiona is an experienced marketer with a strong background within the healthcare environment in the UK. She has for the past twenty years worked within the Pharmaceutical and Consumer Healthcare sectors and has delivered numerous highly successful marketing campaigns.

Fiona brings specific experience in the following areas:

  • Regulatory understanding and support for the pharmaceutical industry and medical devices sector
  • Route to market strategies for RX, OTC, Medical Devices and allied healthcare products
  • National retail account negotiation (Boots, Lloyds, grocers etc)
  • New product launch planning and management including accessing distribution logistics, regulatory approvals, trade and consumer communications, HCP education
  • Creation and dissemination of HCP education from GPs to Pharmacy staff
  • Creation of education for sales and marketing teams for new product launches